Badvertising: Hooters Would Like to Remind You That Your Body Is Fucking Disgusting (via @Jezebel)

UGH. Heteronormativity
Where do I even start? I am so sick of fucking binaries and expectations on how people are supposed to act, based on their genitals.  

UGH. White heterosexual males/frat bros
Advertisers just love to continue perpetuating this image, and so people think it’s ok, and even desirable to act like a buffoon. “BOOM!” Wow. Gag.

UGH. Sexism
How the hell is it still OK for Hooters to do shit like this? Granted, I’m pro-sex workers rights, and people’s ability to do with their bodies as they please, so the problem here is not the individuals but rather the system that perpetuates these attitudes about women, and in turn, about men, and furthermore, everyone else who doesn’t fit into these disgusting and false images.

UGH. Body-shaming and Ageism
Why are certain bodies inherently bad? Why is it wrong to gain cellulite, or grow old? Fuck you, Hooters.

Why is Hooters still in business? 

From Jezebel:

Okay, I know it’s like the most obvious uptight-feminist cliche ever, but god, I hate Hooters. I fucking hate Hooters so much. Mainly because I like to eat things that actually taste good, and also because I dislike being reminded that a lot of people’s ideal woman is a pliant sex mannequin who delivers fried foods…

From commenter I Still Dream:

Good god no (and I will never go to Hooters as long as I live). While the *goal* of misogynist, patriarchal media is of course to demonize and commodity women, it also has some fairly ugly things to say about men—at least all men who don’t fit into their convenient little box. If you’re a man who’s an intellectual, or an artist, or you do theater, or you like to cook, you’re denigrated for being feminine. If you’re shy, or contemplative, or dare to express the slightest feeling of vulnerability or tenderness, then you’re denigrated for being a “pansy.” If you’re not interested in accumulating wealth then you’re a loser, and if you’re more interested in getting to know women than getting them drunk, you’re an emasculated prude. The MRA’s are psychos, but we DO need a men’s liberation in this country—a liberation from the patriarchal culture that teaches boys that being anything but a grunting, sexually aggressive predator is unacceptable.

  1. iamkiam posted this